This Cookie Policy explains how Tensor Auto FZE ("Tensor," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at https://tensor.auto and any associated subdomains (collectively, the "Website"). This policy should be read together with our Privacy Policy, which provides further information about how we collect, use, and protect your personal data.

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. Cookies are widely used to make websites function, to improve their efficiency, and to provide reporting information to website operators. They allow a website to recognize your device and remember information about your visit, such as your preferred language, login status, and other settings.

Cookies may be set by the website you are visiting (known as "first-party cookies") or by third parties whose services are integrated into the website (known as "third-party cookies"). Cookies may remain on your device for different periods of time. "Session cookies" exist only while your browser is open and are automatically deleted when you close your browser. "Persistent cookies" survive after your browser is closed and can be used to recognize your device when you reopen your browser and revisit the website.

In addition to cookies, we may use similar technologies such as pixel tags (also known as web beacons or clear GIFs), local storage, and device fingerprinting. These technologies serve similar purposes to cookies and are governed by the same consent requirements. References to "cookies" in this policy include these similar technologies unless otherwise stated.

We use cookies in compliance with the UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection ("UAE PDPL"). Where cookies collect personal data, we obtain your consent before placing them on your device, except for cookies that are strictly necessary for the operation of our Website.

We classify the cookies used on our Website into the following categories:

2.1 Essential Cookies (Strictly Necessary)

Essential cookies are required for the basic operation and security of our Website. These cookies enable core functionality such as page navigation, access to secure areas, and the proper functioning of our vehicle reservation and ordering system. Without these cookies, the Website cannot function properly. Because these cookies are strictly necessary, they do not require your consent and cannot be disabled through our cookie consent banner.

Essential cookies are used for the following purposes:

• Session management: Maintaining your login state and shopping session as you navigate between pages. Without session cookies, you would need to re-authenticate on each page.
• Security: Protecting against cross-site request forgery (CSRF) attacks, detecting and preventing fraudulent login attempts, and enforcing secure connections.
• Load balancing: Distributing traffic across our servers to ensure optimal performance and availability.
• Cookie consent: Remembering your cookie consent preferences so that we do not repeatedly ask for your consent on each visit.

These cookies are first-party cookies set by tensor.auto and typically expire at the end of your browsing session or within a short period (up to 12 months for consent preference cookies).

2.2 Analytics Cookies

Analytics cookies help us understand how visitors interact with our Website by collecting and reporting information about page views, traffic sources, user navigation paths, and other usage metrics. This information is aggregated and anonymized wherever possible and is used to improve the design, content, and functionality of our Website.

We use the following analytics services:

• Google Analytics: Collects data on page views, session duration, bounce rates, geographic location (at the city level), device type, and referral sources. Google Analytics uses first-party cookies to distinguish unique users and throttle request rates. Data collected by Google Analytics is transmitted to and stored by Google on servers that may be located outside the UAE. We have enabled IP anonymization to mask your full IP address before it is stored by Google. For more information about Google Analytics and how to opt out, visit https://tools.google.com/dlpage/gaoptout.
• Hotjar: Collects data on user interactions such as mouse movements, clicks, and scrolling behavior to generate heatmaps and session recordings. This helps us identify usability issues and improve the user experience. Hotjar suppresses all personal data in recordings by default. For more information, visit https://www.hotjar.com/privacy.

Analytics cookies are set only after you provide your consent through our cookie consent banner. You may withdraw your consent at any time by adjusting your preferences through the consent banner (accessible via the "Cookie Settings" link in our Website footer).

2.3 Marketing and Advertising Cookies

Marketing cookies are used to deliver advertisements and marketing content that is relevant to your interests. These cookies track your browsing activity across our Website and, in some cases, across other websites, to build a profile of your interests and show you targeted advertisements. They also help us measure the effectiveness of our advertising campaigns.

We use the following marketing and advertising services:

• Google Ads / Google Marketing Platform: Places cookies to serve and measure the performance of display and search advertisements across the Google advertising network. These cookies may track your activity across multiple websites.
• Meta Pixel (Facebook/Instagram): Tracks conversions from advertisements on Meta platforms, measures the effectiveness of advertising campaigns, and enables remarketing to website visitors on Facebook and Instagram.
• LinkedIn Insight Tag: Tracks conversions from LinkedIn advertising campaigns and enables remarketing to website visitors on LinkedIn. This is primarily used for our B2B and fleet sales marketing activities.

Marketing cookies are third-party cookies set by the respective advertising platforms. They are set only after you provide your explicit consent through our cookie consent banner. You may withdraw your consent at any time.

Please note that under the UAE PDPL, the use of marketing cookies that collect personal data constitutes data processing requiring your prior consent. We do not place any marketing cookies on your device until you have affirmatively consented to their use.

2.4 Third-Party Cookies

In addition to the analytics and marketing cookies described above, our Website integrates services from third parties that may set their own cookies on your device. These third-party services include:

• Stripe / Network International: Our payment service providers set cookies to enable secure payment processing, fraud detection, and compliance with payment card industry standards. These cookies are classified as essential when they relate directly to the payment transaction.
• Google Maps: Used on our service center and delivery location pages to display interactive maps. Google Maps may set cookies to remember your map preferences and interactions.
• YouTube: If we embed video content from YouTube on our Website, YouTube may set cookies to track video playback and viewer engagement.
• Intercom / Zendesk: Our customer support chat widget may set cookies to maintain your chat session, remember your conversation history, and identify returning visitors.

Each of these third-party services operates under its own cookie and privacy policies. We encourage you to review the privacy policies of these third-party services to understand how they collect and use your data. We are not responsible for the cookie practices of third-party services.

You have full control over which cookies are placed on your device (except for essential cookies, which are required for the Website to function). You can manage your cookie preferences in the following ways:

Cookie Consent Banner: When you first visit our Website, a cookie consent banner will appear, giving you the option to accept or reject non-essential cookies. You may also choose to accept specific categories of cookies (e.g., analytics only) while rejecting others (e.g., marketing). You can change your preferences at any time by clicking the "Cookie Settings" link located in the footer of our Website.

Browser Settings: Most web browsers allow you to control cookies through their settings. You can typically configure your browser to block all cookies, block only third-party cookies, clear cookies when you close your browser, or receive a notification before a cookie is set. The methods for configuring cookie settings vary by browser:

• Google Chrome: Settings > Privacy and Security > Cookies and other site data
• Safari: Preferences > Privacy > Cookies and website data
• Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
• Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data

Please note that if you disable all cookies, some features of our Website may not function correctly. For example, you may be unable to log in to your account, complete a vehicle reservation, or use our interactive vehicle configurator.

Opt-Out Links: For specific third-party analytics and advertising services, you can opt out directly through the following links:

• Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
• Google Ads Opt-Out: https://adssettings.google.com
• Meta Opt-Out: https://www.facebook.com/settings/?tab=ads
• LinkedIn Opt-Out: https://www.linkedin.com/psettings/advertising

Do Not Track: Some browsers offer a "Do Not Track" (DNT) feature that sends a signal to websites indicating that you do not wish to be tracked. There is currently no universally accepted standard for how websites should respond to DNT signals. At present, our Website does not respond to DNT signals, but we honor the cookie preferences you set through our consent banner.

The following table provides details of the specific cookies used on our Website. This table is reviewed and updated periodically. For the most current information, please check our cookie consent banner.

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable laws and regulations, or improvements in our data processing practices. When we make changes to this policy:

• We will update the "Last Updated" date at the top of this page.
• For material changes that significantly affect how we use cookies or that require renewed consent, we will display an updated cookie consent banner on our Website and may notify you by email.
• Previous versions of this Cookie Policy are available upon request by contacting us at privacy@tensor.auto.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and related technologies.

If you have any questions about this Cookie Policy or our use of cookies, please contact us at:

Tensor Auto FZE - Email: privacy@tensor.auto - Website: https://tensor.auto/cookie-policy - Phone: [UAE Phone Number]

For questions about your broader data protection rights, please refer to our Privacy Policy at https://tensor.auto/privacy.

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